by Tim Smith | Nov 1, 2021 | Design Research, Strategy, Web Design
Welcome back for my second Design Thinking case study. If you missed my first post exploring how to leverage Design Thinking to run a quick design sprint on an innovative new feature, check it out here. In this post, I’ll share some Human Centered Design and...
by Tim Smith | Oct 28, 2021 | Design Research, Strategy, Web Design
All good projects start with a compelling problem statement. To aid in this, take a look at some of the contrasts between the two images below. As much as I find value in the many social features Zwift offers, it’s always felt like such a huge miss when Zwift...